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About Caseys Furniture

Caseys Furniture is a high profile, award-winning interiors retailer, trading for over 100 years. We are passionate about helping our customers create a comfortable and stylish living experience. We work endlessly to maintain our reputation for providing superb quality furniture at excellent value. Our company’s mission statement has remained the same throughout the years: to build on the strength of its highly reputable name for quality customer service by successfully serving the customer in a professional, courteous, and friendly manner at all times. Our staff are integral to the quality service we provide. We strive to find the best individuals to join our team and continue our passion for furniture in our Cork and Limerick stores.



Digital Marketing Manager (full time)  

An opportunity has arisen for a Digital Marketing Manager with Caseys Furniture.

Responsible/Reporting to: Marketing Director.

Job purpose: A lead role in the development and implementation of all digital communication activities carried out by Caseys Furniture.

Salary Scale: Based on experience.

Job Information: This post will be full time, but part-time candidates will also be considered.

About Caseys Furniture

In 2021 Caseys Furniture will have been retailing in Ireland for over 100 years. Today it is recognised as the furniture retailer of choice by providing superior service and a comfortable living experience to all its customers.

Caseys enjoy a highly esteemed reputation for superb quality furniture at excellent value, together with the promise of a leading retail experience and unparalleled service to their loyal customers.

Caseys Furniture currently operate from the original store at 65 Oliver Plunkett Street in Cork and an award winning purpose-built store in Raheen in Limerick, as well as online at www.caseys.ie .

Role Description

The primary function of this role is to lead and manage the implementation of all digital communication activities for Caseys Furniture. To develop the Company brand with creativity and drive and to demonstrate expertise in digital marketing with all key stakeholders.

You will be responsible for the overall management of the social media function under the direction of the Marketing Director to ensure the implementation of all marketing activities are in line with Caseys Furniture’s business strategy and agreed goals.

Key Roles And Responsibilities

• Develop and manage targeted marketing campaigns, media strategies, digital strategy and other activities/events/initiatives aimed at promoting the brand and products in the Republic of Ireland.

• Responsible for optimizing the digital and social media channels for effective customer engagement including on-camera presentation of stores and stock on social platforms (FB and IG stories).

• Champion the brand on all channels of communication, managing relationships with various suppliers and contacts.

• Monitoring and evaluating all social media activity alongside the website, reporting evidence of impact and making recommendations for future work.

• Work with and support other staff in the organisation.

• To undertake such other related duties as might be reasonably assigned from time to time in consultation with your Manager.

Person Specification - Key requirements for this post are;

Qualifications (University & Other College/Course Qualifications)

A relevant third level qualification in digital marketing, communications or equivalent field is desirable.

Experience, Knowledge & Skills

The Applicant must have proficient experience, knowledge and skills in the following areas to be deemed suitable for this position.

  • At least three years relevant work experience in the area of digital marketing.
  • Good knowledge of the retail sector. It would be desirable to have experience working in interiors or home furnishings, especially online.
  • Excellent organisational, communications and interpersonal skills.
  • Motivated, energetic and results driven.
  • Team player, with the confidence to take the lead and work on own initiative.
  • Excellent writing and presentation skills,
  • Experience in working on marketing campaigns using traditional and digital marketing tactics;
  • Strength in advertising on Social Media channels; especially Facebook and Instagram.
  • Experience in Mailchimp (email marketing) and SMS communication.
  • Excellent IT skills with experience.
  • Experience in evaluating communications activity and reporting evidence of impact;
  • Ability to monitor and respond to changes in the sector, and maximise new opportunities;
  • Creativity and an ability to generate engaging communication messages;
  • Full clean Irish driving license is preferable.

What We Offer You

Work in a growing and exciting retail environment with a dynamic team.

A competitive salary.

Other Benefits:

  • Flexible, full-time working arrangement.
  • Development & training opportunities.

Conditions

The salary will be commensurate with the experience of the individual appointed and in line with the organisation’s salary scale.

Recruitment Process

Please send your C.V. and letter of application to [email protected]. Only those shortlisted for interview will be responded to.


E-Commerce Executive (full time)

Are you an ambitious professional seeking a new challenge as part of a dynamic and forward thinking team?

Caseys Furniture has been successfully retailing in Ireland since 1921, and we currently have an exciting opening for and E-Commerce Executive to join our talented team. We are looking for an enthusiastic individual who enjoys the challenge of a fast paced environment, and who will help us continue to offer a superior online experience for our customers.

Summary of role

  • Driving online revenue and plan strategies to help reach monthly targets.
  • Plan, define and implement website changes and functional improvements.
  • Help the team build traffic and sales via the website.

Responsibilities:

  • Working with the ecommerce manager and the group marketing team to drive revenue on caseys.ie by integrating the seasonal campaigns and new strategies on the website.  
  • Assist the E-Commerce Manager to achieve the maximum return on investment through all online platforms through the proficient use of analytical tools, translating data into actionable insights.
  • Engage with external 3rd parties in the development and enhancement of the new website.
  • Reporting on Customer insights data to key stakeholders weekly and monthly
  • Accountable for the user experience, and aesthetics of the website.
  • Full training on website software, systems and product management will be provided
  • Ad-hoc support across any additional Marketing business requirements

Skills & Qualifications / Desirable Qualities:

  • 2+ years’ experience in a similar role.
  • Must have strong computer skills and be comfortable working with different platforms and software.
  • Proficient user of Google Analytics and the ability to translate data into usable insights.
  • Focused, highly organized, proactive and enthusiastic with a self-starter attitude.
  • Excellent communicator with strong interpersonal skills. The ability to develop key relationship with stakeholders.
  • Experience in any e-commerce platform desirable.
  • Fluent English speaker with excellent written and verbal communication skills.
  • Ability to work on own initiative, manage time effectively and meet targets and objectives.
  • Proven track record for implementing a digital strategy, as part of overall marketing campaigns.
  • 3rd level qualification in Digital Marketing, Marketing or related discipline desirable.
  • Strong analytical and problem solving skills.
  • Strong project management skills with previous experience in working in a fast pace environment. The ability to coordinate key milestones with a number of stakeholders ensuring projects are delivered on time.
  • Experience using a ecommerce platform previously preferable.

In your Cover Letter, please answer the following questions:

  • What is your notice period & salary expectation?
  • Describe how you implemented a successful ecommerce strategy in the past?

The successful individual will be a highly motivated marketing professional, passionate about what they do. A "think outside the box" individual.

This position will provide incredible experience in the areas of e-commerce, digital marketing and retail sales. This is an executive level role with endless opportunity to learn and grow in all aspects of the business.

Recruitment Process

Please send your C.V. and letter of application to [email protected]. Only those shortlisted for interview will be responded to.


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